This page was last edited on 22 June 2022, at 12:35. Ecommerce on the European continent grew 10% from 2019 to 2020, to EUR 757 billion, and is expected to grow 12% in 2021 to EUR 844 billion. The Europe e-commerce automotive aftermarket market is expected to reach US$ 47,275.54 million by 2028 from US$ 16,656.61 million in 2022; it is estimated to grow at a CAGR of 19.0% from 2022 to 2028. Collectively, these six e-commerce companies accounted for 58 percent of the global e-commerce market. 2022 The Paypers BV. Despite these figures, consumer survey responses show cross-border online shopping nosedived from 2019 to 2020 in most European countries. For 2020 the total revenue of the global e-commerce market is estimated to be2,000 trillion. This report covers cross-border B2C E-Commerce in Europe. Thats why you will have to spend a lot of money to attract visitors to your website through ads, for instance. Downey, L. 23 November 2020. This market report is an excellent fusion of qualitative and quantitative data emphasizing major industry changes, business and competitor difficulties in gap analysis, and potential new possibilities in theEurope E-commerce Market. Ecommerce customers in Europe According to research from Direct Link, at least 297 million European consumers shopped online in 2020. The market research institute's forecast states that the UK's share of total European e-commerce sales is expected to fall from currently 21 percent to 18 percent by 2025. For 2020 the total revenue of the global e-commerce market is estimated to be 2,000 trillion. And in the global rank, by its value, Germany was estimated to be the sixth compared to . Digital skills and literacy are also on the rise in Europe, as internet users grew from 87% to 89% in 2020. In 2020, 16% of EU enterprises conducted e-sales using only websites or apps, 3% used only EDI-type sales while another 3% used both. You simply wont be able to compete effectively if there are local online shops that sell your product (or an alternative) cheaper and with quicker delivery. 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The European Union (EU) is a major e-commerce market, with the number of e-commerce users expected to hit 564 million by 2025. Unreliable data are included in the calculation of European aggregates. Bol.com gives you a huge reach and will do all of the marketing for you! In 2020, 44% of large enterprises conducted e-sales, corresponding to an e-sales value of 27% of total turnover in this size class. 18. Ecommerce Europe acts at European level to help legislators create a better framework for online merchants, so that their sales can grow further. In 2020, among the EU countries, the percentage of enterprises making e-sales ranged from 12% in Bulgaria and Luxembourg to 40% in Ireland, followed by Denmark (38%), Lithuania and Sweden (both 36%) (Figure3). New EU rules on e-commerce include actions related to ending unjustified cross-border barriers, facilitating cheaper cross-border parcel deliveries, protection of online customer rights and promoting cross border access to online content. EU - eCommerce eCommerce Describes what a company needs to know to take advantage of e-commerce in the local market and covers prominent B2B websites. Shopping locally has likely also seen a boost from the new VAT ecommerce regulations, which went into effect on 01 July 2021. Dawson, C. 01 February 2021. eBay top Cross-Border Sustainable Marketplaces in Europe. In this article well explore the 10 largest e-commerce markets in Europe, and how your business can target them. The highest shares of total turnover from e-sales were reported by enterprises in 'Accommodation' (38%), 'Manufacturing' (25%) followed by 'Wholesale and retail trade' (21%). If it isnt working out in the Netherlands, how can you expect to have better luck abroad? The UK and Germany are the largest markets accounting for 40-42 percent sales In mature markets, consumer shopping online has become high, 87 percent in the UK, 80 percent in Denmark, and 82 percent in Germany, respectively The share of web sales to private consumers in the total turnover of the enterprises ranged from 1% in Bulgaria and Slovenia to 7% in the Netherlands (Figure11). Source: Ecommerce Foundation. Retrieved from https://www.cbcommerce.eu/product/top-16-cross-border-eu-countries/. In 2021, 148 000 of the 1.5 million enterprises in the EU were surveyed. DUBLIN--(BUSINESS WIRE)--The Europe E-Commerce Automotive Aftermarket Market Forecast to 2028 -.. Press Releases One News Page: Wednesday, 9 November 2022 The E-commerce Testing Service market has witnessed growth from USD million to USD million from 2017 to 2022. Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q2 2022. Unlike consumers in Europes other regions, a large portion of Eastern Europeans remain unbanked (adults who do not use or have access to traditional financial services like credit cards).20 The highest rates of unbanked in Europe are found in Romania (42%), Ukraine (37%), Bulgaria (28%), and Hungary (25%) compare these rates with Norway, Sweden, Finland, the Netherlands, and Denmark with 0% unbanked, and Belgium, Germany, and Switzerland with only 1% unbanked.21, As Eastern Europe proves, consumer payment preferences and behaviours are important aspects of localisation strategies for e-retailers selling cross-border into Europe. The strategy is built on three pillars: (1) Technology that works for the people; (2) A fair and competitive digital economy; (3) An open, democratic and sustainable society. Online retail revenue from selected product groups in Germany 2019-2021 + Key Figures of E-Commerce. 11. 1. Retreived from https://ec.europa.eu/taxation_customs/business/vat/vat-e-commerce_en, 20. The share of enterprises conducting e-sales and the turnover generated from e-sales varied significantly depending on the size of the enterprises (Figure2). If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. Amsterdam/Brussels: Amsterdam University of Applied Sciences & Ecommerce Europe. 15. International Post Corporation. 7. For medium enterprises, the difference between the shares of sales via the two channels was smaller, with 75% of enterprises having e-sales via websites and 41% having EDI-type sales. No part of this site can be reproduced without explicit permission of The Paypers(V2.7). The Centre for Market Insights is the innovative research centre of the School of Marketing at the Amsterdam University of Applied Sciences. Shopify (2021). As Figure9 shows, in 2020, 87% of EU enterprises with web sales used their own websites or apps, and 45% used an e-commerce marketplace. Data presented in this article may differ from the data in the database on account of updates made after the data extractions used for this article. The European B2C e-commerce market is this year expected to, for the first time in its history, break through the barrier of 500 billion in turnover, according to new research. Amazonis also active in many European countries. Are you already selling online in the Netherlands or Belgium? In terms of growth, Eastern Europe shined in 2020 with a rate of 46 percent, while Western Europe's growth rate remained moderate at 4 percent. These markets meet a number of characteristics that show that the e-commerce market is developing strongly. Ecommerce across the European markets In 2020, Western Europe achieved the highest share of total European ecommerce turnover with 64 percent. The "Europe E-Commerce Automotive Aftermarket Market Forecast to 2028 - COVID-19 Impact and Regional Analysis - by Product Type and Consumer Type" report has been added to ResearchAndMarkets.com's offering.. On the other hand, using web sales via marketplaces was most common in Lithuania (66%), Italy (63%) and Germany (58%). The EU's digital strategy aims to make this transformation work for people and businesses, while helping to achieve its target of a climate-neutral Europe by 2050. The total Dutch e-commerce market is expected to be 14.089 million in 2020 (Statista). Retrieved from https://www.investopedia.com/terms/u/unbanked.asp, 21. The Europe e-commerce automotive aftermarket market is expected to reach US$ 47,275.54 million by 2028 from US$ 16,656.61 million in 2022; it is estimated to grow at a CAGR of 19.0% from . The European e-commerce sales increased by 14-15 percent in 2016-2017. The UK is estimated to lead the market during the forecast period. For 'Manufacturing' enterprises, the percentages of those that conducted e-sales via websites or apps and those who used EDI-type messages were relatively close compared to enterprises in other activities, 65% and 48% respectively. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Everything you need to know about Consumer Goods, Identify market potentials of the digital future, Insights into the world's most important technology markets, Health Market Outlook For instance, as per the data provided by Emarsys and GoodData, revenue earned . Among these four countries, Spain has the highest percentage of online purchasing from non-EU countries. The overall trend is that online sales in Europe are mainly generated by companies selling consumer electronics, fashion, homeware, personal care products and footwear. Its not just about the website; you dont have any brand name recognition abroad either, let alone visitors. This puts European countries far behind their Asian counterparts. Or are you looking for a new platform? In 2020, almost all EU enterprises with web sales (19%) reported that they sold to customers in their own country, while only 8% of enterprises made web sales to other EU countries. The share of the total turnover generated from EDI-type sales ranged from 1% in Greece and Cyprus to 21% in Ireland and Czechia. Yes, the European e-commerce market is a trillion-euro market of potential customers, but how will I reach them? The survey covered enterprises with at least 10 employees and self-employed persons. The countries in Eastern Europe that registered the highest growth rates are Moldova (49%), Russia (41%), North Macedonia (37%), and Hungary (35%). That will however require a significant investment. Why limit yourself to the BeNeLux when there is so much potential beyond it? Quick Analysis with our professional Research Service: Toplists & Rankings: Best Employers Portal. 2021 European E-commerce Report. All monetary figures refer to the annual gross revenue and do not factor in shipping costs. Are you a retailer but not selling online yet? One option is to redesign your existing shopping website to target the European market. Retrieved from https://cdn.shopify.com/static/future-of-commerce/Shopify%20Future%20of%20Commerce%202021.pdf. The percentage of enterprises using both channels was highest in Ireland, Denmark and Sweden (all 7%). Though many consumers shop on online marketplaces, several also visit popular online cross-border retailers. Europe Automotive E-Commerce Market 2022 - Global Analysis, Trends, Forecast up to 2028 Revenue is expected to show an annual growth rate (CAGR 2022-2025) of 13.86%, resulting in a projected. In contrast, the web sales to other EU countries were lowest in Bulgaria (3%) and Romania (4%) (Figure12). Report Ocean is a one-stop solution for individuals, organizations, and industries that are looking for innovative market research reports. Perhaps the largest hurdle for foreign e-retailers hoping to sell into Eastern Europe is the heavy reliance on cash-on-delivery as a payment method. For 2022 that estimate of the global e-commerce market grows to as much as2,239 trillion. The Europe e-commerce automotive aftermarket market is expected to reach US$ 47,275.54 million by 2028 from US$ 16,656.61 million in 2022; it is estimated to grow at a CAGR of 19.0% from . The medium to the long-term growth story of the B2C Ecommerce industry in.